Fila Strada – Often described as Dad Sneakers for Ladies the perfect life style shoe with a retro feel but still sporty feel. Fila’s own story is as interesting as this beautiful shoe:
‘FILA’s story dates to 1911 and a small Italian city close to the Alps. Four brothers provided the locals of their home town, Biella, with warm clothes and had a vision: to combine high-quality materials, classic design and fierce practicality. Founded in 1923 and initially focusing on underwear, this dedication soon led to popularity beyond Italian borders. The global breakthrough happened in 1974 thanks to a sportswear collection that revolutionised design, particularly in tennis. The White Line Collection by designer Pier Luigi Rolando was provocative, unconventional yet simple and honest. It offered authentic sportswear a special cosmopolitan charm. FILA brought in some new colours, not only to white-material-dominated tennis world but also to classic, timeless looks that have made it around the world.’ https://www.fila.de/en/home/
Go enjoy the SneakerLove series with Vera wearing the Fila Strada
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